ADDITIONAL EXPERIENCE
SAVARINO PROPERTIES
Location
Ann Arbor, Michigan
Project
Product development, marketing, sales and project management for new construction loft style condominiums
Savarino Properties is a full service residential brokerage firm that represents Ann Arbor’s discerning buyers and sellers seeking transaction in the city’s most sough after neighborhoods.
Hub provided a cohesive brand refresh and positioning to develop the best marketing strategy to elevate Savarino Properties. Subtle changes to the existing brand and overall positioning to increase the overall results and expand service offerings.
Results
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Created brand and project identity with marketing materials that attracted buyers in order to secure purchase agreements
Services
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Define brand personality and positioning
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Refresh of existing logo
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Develop a comprehensive brand guidelines which included logo guidelines, positioning, mission statement, brand pillars, overall brand voice, graphic, high end photography guidelines, video and social media guidelines
